Positioning
we define the problem, the audience and the reason someone picks your product over the alternatives. Everything else builds on this.
Back to consulting fieldsVibe coded apps
Your app is built. Now we build the market around it.
AI made building cheap.AI made building cheap. Distribution stayed expensive. If you shipped a product in two weeks with Lovable, Claude Code or Cursor, the hard question comes next: who needs this, why now, and where do the first hundred paying users come from. That is where I come in.
I take over positioning, market entry strategy and the whole MarCom side of your app.I take over positioning, market entry strategy and the whole MarCom side of your app. Who the audience is, which problem you actually solve, how pricing works, which channels bring users, what the landing page says and what happens after signup. I do not stop at a document, I build it with you. And because I build with these tools myself, I understand your product without a translation layer.
Sound familiar?
- The app runs, but no meaningful traffic arrives.
- You cannot decide whether to sell to solo users, teams or companies.
- Your landing page explains what the product does, not why anyone needs it.
- Signups come in, but nobody stays or pays.
How I work
Market entry plan
channels, offer, pricing logic, launch sequence. We decide where the first users realistically come from and what we deliberately skip.
Messaging and landing page
clear messages, page structure, onboarding copy, store and directory listings. Written to convert, not just to explain.
Channels and content
SEO and AI search visibility, LinkedIn, launch platforms, communities, partnerships. A system instead of single pushes.
Measure and sharpen
activation, retention, conversion. We track the numbers that show whether demand is forming, and correct course.
- 1
Positioning
we define the problem, the audience and the reason someone picks your product over the alternatives. Everything else builds on this.
- 2
Market entry plan
channels, offer, pricing logic, launch sequence. We decide where the first users realistically come from and what we deliberately skip.
- 3
Messaging and landing page
clear messages, page structure, onboarding copy, store and directory listings. Written to convert, not just to explain.
- 4
Channels and content
SEO and AI search visibility, LinkedIn, launch platforms, communities, partnerships. A system instead of single pushes.
- 5
Measure and sharpen
activation, retention, conversion. We track the numbers that show whether demand is forming, and correct course.
Ready for the next step?
Let's clarify in a no strings attached call whether we're a match.
There is a workshop version of this.
The half day workshop From prototype to market is the group version: same topics, more compact, with several projects in the room.
See the workshop format →Certified
Officially certified Lovable expert for websites and apps.
